What’s in a good logo design brief? And why do designers need “so much” information before designing a logo?
Today the topic is all about the questions you should ask your clients before you even start on their logo design for their visual brand. Why is this step of asking specific questions so critically important? I’ll tell you why! The logo design you’ll be designing is the foundation of your client’s visual brand. If you don’t have the facts…Read More
Keeping up with Facebook imagery sizing can be a challenge as Facebook is constantly updating, revising, and tweaking their user interface – and rightfully so! It is their job to create the best user experience for all of those on Facebook and it is our job as designers and business owners to keep up with their updates so that our visual social web portrayal appears both polished and professional for.
Many of you may have wondered why things have been so quiet on my blog the last few months. It’s not like me to let go of something so soon that I have invested so much time, effort and love into starting up – as I have done with this blog. The last few months however, have been nothing short of life-changing for me….Read More
I believe that to be a successful designer, it is extremely beneficial to look to others who have gone before me for inspiration to build from. The more exposure I have to the world around myself as a designer, the stronger the outcomes are in the work I create. So, without further ado, today’s spotlight designer report is on: April Greiman, the Queen of Chance…Read More
Have you ever wondered what it takes to get started out as a freelance graphic designer? If you are thinking about venturing into the field of graphic design for yourself, then the following will help you tremendously! I will be giving you a look at how I got started out in the freelancing world, provide you with some excellent learning resources that I use again and again, as well as educate you on how you can begin your own graphic design career as … Read More
I designed a simple one page landing page in Adobe Muse of which I want to share with you today so that you can make your own too! I recorded the whole process from start to finish as a video tutorial. I hope you enjoy… Read More
There is great potential for success as an independent contractor on oDesk. That is, when you know what to do to become successful. For the oDesk newbie, it can be hard at first to get started gaining clients and to obtain a good grasp on how things should be approached and executed for the best chance for success. I know quite a lot about oDesk, let me tell you! From… Read More
I came across this powerful little video today and thought it was just too good not to share! Expressed through kinetic typography, Ira Glass talks about the “creative gap” and the importance of not giving up on your creative work. He urges individuals in the creative field to keep moving forward. This “creative gap” is this special something that your writing, or in our case as designers – your design… Read More
Every graphic designer needs a full font book of beautifully designed and organized type that they can pull up at a moments notice to use in their design projects. To start off this new year, I want to introduce a series of posts I’ll be sharing with you once a month, for every month this year. This series will be known as Free Font Fridays. On these select fridays, I… Read More
There are so many reasons why I love working for myself. Over the last few years, I’ve been working as a freelancer and just this year I have turned my freelancing into a profitable graphic & web design company by the name of LUTZstudio. On a daily basis, I help individuals and businesses effectively communicate the message of their company through the visual branding I create. I spend my time… Read More
We’ve all been there at one time or another. We make a list of resolutions that we want to commit to for the coming year, but we just don’t seem to commit. Sure, the first few days or couple of weeks oftentimes go well, but then somewhere along the way, somehow we end up caught in our old habits – “I can do it tomorrow right?” or “I’ll just catch… Read More
As we draw nearer to Christmas, sending out the traditional holiday cards may have somehow slipped through in the hustle and bustle of this holiday season. There’s no need to stress, because you can opt for a quick and easy new-fangled tradition of sending holiday e-cards to your friends and family on Facebook by posting to their timeline or through a personalized Facebook message… Read More
It’s that time of year again here in Kansas City! The wind is blistering, the lights are twinkling, people are excitedly hustling around to find that perfect present for everyone on their shopping list, and to top it all off, the Christmas cards are stuffing the mailbox full with holiday cheer! Have you sent your cards out yet? If you haven’t then don’t worry because it’s not too late! You… Read More
I believe that everyone has a God-given dream for their life that is placed within themselves. I have it and I’ll bet that you have it too. Some people discover their dream early on and live everyday relishing in it. Others have a dream, but sometimes never see it into fruition. Perhaps these people may not have known where to begin so that they could actually make their dream become… Read More